Media Clippings category

Social Media Savvy – April 2014

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In April 2014, I wrote about the dos and don’ts of successful and engaging social media competitions. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Social Media Savvy – March 2014

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In March 2014, I continued my mini-series of articles about “social” hotels and wrote about how hotels can tap into the social potential of their engineering departments. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Social Media Savvy – February 2014

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In February 2014, I discussed email marketing. Many people think email marketing’s dead or about to die. Interestingly, the opposite is the case and there are many ways email marketing can be helpful and rewarding for hotels and restaurants. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Social Media Savvy – January 2014

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In January 2014, I continued my mini-series of articles about “social” hotels and wrote about ways to make hotels’ reservation and revenue departments more social. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Social Media Savvy – December 2013

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

December 2013 saw me looking at Facebook’s and Google’s business star ratings and explain why it is likely that such “social” reviews spell the beginning of the end of TripAdvisor. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Interested in the topic of social reviews and the power of crowd-sourced consumer opinions? Also check out “The case of the mysterious Facebook hotel rankings”, which featured on hoteliermiddleeast.com in July 2014 and have a look at the slide deck for my keynote on “How today’s hotel operations must change to cater to tomorrow’s travelers”, which I delivered at the 10th Annual Hotel Technology Forum in Las Vegas in April 2014.

Social Media Savvy – November 2013

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In November 2013, I wrote about the challenges faced by hoteliers and hotels in embracing Generation Y travellers (Millennials). Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Speaking Out – March 2014

“Speaking Out” is my monthly column about all things travel & leisure in Travel & Tourism News Middle East, the longest established travel trade publication in the Middle East.

In March 2014 I wrote about the intricacies and idiosyncrasies of the United Arab Emirates’ destination management efforts. Find out more here or on www.iconsulthotels.com:

Social Media Savvy – October 2013

“Social Media Savvy” is my monthly column about all things hospitality & digital in Hotelier Middle East Magazine, the largest hospitality & tourism industry publication in the Gulf region.

In October 2013, I continued my mini-series of articles about “social” hotels and wrote about ways to make housekeeping operations more social. Find out more at www.hoteliermiddleeast.com/opinion/columnists/ or www.iconsulthotels.com:

Green Hospitality: The story of Dubai’s most famous green garden

In April 2014, Hospitality Business Middle East published a “Trend Talk” article featuring the sustainability and bio-gardening initiatives of JA Resorts & Hotels, a long-standing Iconsulthotels client.

The article is a fine example of Iconsulthotels’ PR services, which combine the subtle art of conversation with an intelligent, audience-centric approach to public relations.

Fed up with PR companies that charge a lot of money for questionable results? Fancy working with public relations pros who understand the hospitality & service industries, who can produce copy that uniquely matches your brand’s personality, and who are pro-active rather than reactive? Click here for more details.

 

Speaking Out – February 2014

“Speaking Out” is my monthly column about all things travel & leisure in Travel & Tourism News Middle East, the longest established travel trade publication in the Middle East.

In February 2014, I ranted about super-sized air planes and argued that bigger isn’t always better. Find out more here or on www.iconsulthotels.com: